Domestic companies are responding to growing market demands through digital and green transformation while strengthening their competitiveness.
When discussing the green transition, the first question most small and medium-sized enterprises ask is: where to begin? The answer to that question is precisely what the new service of the Chamber of Commerce of Republika Srpska — “Partner for the Green Transition” — aims to provide. The service was developed within the project “Digitally Sustainable Green Transition of Small and Medium-Sized Enterprises in Republika Srpska – DiGreenSMEs”, with the goal of enabling domestic companies to receive practical, expert, and long-term sustainable support in the process of green and digital business transformation.
One of the companies participating in the programme is Dineco d.o.o., which sees digitalization as an opportunity to optimize costs and improve occupational safety. “We are particularly interested in activities focused on digitalization and reducing the environmental impact of our operations. We are planning to implement a software solution that will accelerate processes and reduce operational costs in the long run,” says Milica Nosović, the company’s Sales Manager.
A similar challenge has also been recognized by Colorit d.o.o., where the company faces growing regulatory and technical requirements. “A large amount of data is currently managed through separate databases, which makes analysis and process management more difficult. From this programme, we expect centralized data management, reduced manual administration, and more efficient monitoring of ESG indicators,” explains Irena Havreljuk, Quality Control and Development Manager.
These examples show that the green transition is not only a response to regulatory requirements, but also an opportunity to improve business operations through digitalization, more efficient resource management, and better-organized work processes. Eight additional companies from various sectors are going through the same process, with each receiving a green transition roadmap and concrete implementation projects with clearly defined investments and performance indicators.
Support Phases for SMEs in the Green Transition Process
As part of the support system for this process, the Chamber is also developing a network of trained consultants for green and digital transition, thereby strengthening the local business support ecosystem in the long term. Their role is to work directly with companies to assist in analysis, identification of measures, and project preparation, ensuring that the transition process is structured, measurable, and sustainable.
As Brankica Gegić, a green transition consultant, points out, “The green transition is not just a technical process, but a strategic transformation of the business model and organizational culture. Our task is to help companies identify opportunities for energy efficiency and circular solutions, and translate them into concrete projects.”
This success story was developed within the Sustainable Economic Development and Employment Promotion Programme (SEDEP) in Bosnia and Herzegovina, jointly financed by the European Union, the Government of Switzerland and the German Federal Ministry for Economic Cooperation and Development (BMZ), and implemented by GIZ.
